品牌建構

打造完美品牌

大部份公司都會構想應如何打造完美品牌,首先,我們需要知道品牌是由甚麼因素所構成的。有時,我們需要辨識:

‧品牌目標
‧品牌定位
‧品牌視覺
‧品牌溝通和銷售

B&J市場策劃顧問 與 香港商業設計協會 共同合作,組織 〈品牌戰略開發研究室〉,制定一套完整的品牌發展服務給所有大型和中小企業公司,幫助他們推廣和管理其品牌,以建立品牌的價值和提升利潤。

bj web1   bj web3

BRAND BUILDING

Most companies think about how to build a good brand. First of all, we need to know the building factors of a brand. Sometimes we need to identify :

‧ Brand Objective
‧ Brand Positioning
‧ Brand Visual and Sight 
‧ Brand Communication and Distribution

B&J Marketing cooperates with Hong Kong Commercial Design Association to organize “Strategic Brand Development Lab”. We develop a full set of integrated branding development service to all large and SME companies, help them to promote and manage their brand, so as to build the brand values and enhance profits.